If you had to guess, would you be able to say how many mobile users are browsing the web today?
In the modern web, mobile is rising to dominance. According to gs.statcounter.com, more than 48% of devices browsing the Internet are mobile devices. Desktop users rank slightly lower, while tablets form up less than 10%.
What can we learn from these stats? Mobile users are crucial. You ignore them at your own peril.
Since Google’s Mobilegeddon in April 2015, there’s more and more tools aiming to improve the web experience of mobile users. One of them is Google’s AMP, or Accelerated Mobile Pages.
If you want to stay competitive on the mobile market, you should know about AMP.
In this post, I’ll present what AMP is, how it works, and why you should care about AMP in general. I’ll also present some AMP examples and, to keep things from getting too sweet, some disadvantages of this solution. We'll take a look at the future of AMP, as well.
Let’s get started!